Operational excellence,
built for the modern web.
Modus Ops is a consulting practice focused on helping teams deliver faster, modernize their operations, and turn AI into real workflows
> Discovery ✓ stakeholders aligned > Roadmap ✓ 90-day plan shipped > Build ✓ web rebuild + AI ops > Measure ▸ +52% lead conversions > Handoff ▸ docs · runbooks · care
A full operating system for getting things done.
Eight focused practice areas, delivered solo or stitched together as a fractional ops partner for your team.
Web Management
End-to-end ownership of websites and platforms — strategy, builds, migrations, performance, and care.
AI Enablement
Practical AI adoption: workflows, copilots, prompts, and governance that move the needle without the hype.
Digital Transformation
Modernize tools, data, and ways of working to unlock measurable operational lift.
Process Optimization & Automation
Map, simplify, automate. Replace busywork with reliable systems your team trusts.
Project & Product Management
PMP-grade delivery across Agile, Waterfall, and hybrid — on time, under budget, aligned.
Marketing & Business Strategy
Sharpen positioning, channels, and the data behind growth decisions.
Business Analysis
Requirements, discovery, and decision support that turn ambiguity into roadmaps.
Stakeholder & Ops Leadership
Cross-functional facilitation, reporting, and the connective tissue that keeps work moving.
Diagnose. Design. Deliver.
Every engagement starts with listening and ends with something running in production — never just a deck on a shelf.
- 01 · Diagnose
Stakeholder interviews, system audits, and a candid read on what's blocking momentum.
- 02 · Design
A right-sized roadmap with clear owners, milestones, and the smallest viable change set.
- 03 · Deliver
Hands-on execution — agile or waterfall — with weekly demos and transparent reporting.
- 04 · Handoff
Documentation, runbooks, and lightweight care plans so your team owns the outcome.
Twenty years. One operator.
A body of work built across agencies, enterprises, and independent engagements.
Modus Ops draws upon my 20+ years of experience providing top-tier digital strategy, design, and development project leadership for clients including Yahoo Finance, Carnegie Learning, Medable, Smartly.io, Hancock Whitney, and Avast — steering complex digital builds from discovery to launch with a passion for shipping projects and products.
Most recently, working at KPMG, I delivered QA and financial reporting for Fortune 500 engagements — 10-K filings and audit deliverables held to a zero-defect standard. Prior to that, Modus Ops helped clients reach an increase in conversions of up to 52% year-over-year through tighter digital marketing operations and smarter web execution.
At RocketAir, I served as Senior Project Manager across brand and product work, cutting budget overruns by 20% and improving on-time delivery by 15% through clearer scoping, tighter stand-ups, and stakeholder alignment. Earlier roles at SBP — where I led national marketing and owned web plus mobile app product lifecycles — and Story Block sharpened the ability to translate nonprofit urgency and enterprise rigor into the same reliable delivery cadence.
The through-line is simple: whether the context is a startup sprint, a public-company audit, or a nonprofit fundraising cycle, I show up as the operator who aligns the team, removes blockers, and ships work that holds up after the launch party ends.
Doug Alexander
Principal, Modus Ops
I'm a PMP-certified project leader with an MBA and 20+ years moving programs across technology, marketing, and nonprofit teams. I've shipped product for agencies and startups, owned web platforms end-to-end, and led the kind of cross-functional rollouts that actually stick.
Modus Ops is how I bring that work to founders, marketing teams, and operators who need senior judgment without the overhead of an agency — fluent in Agile, Waterfall, and the hybrid reality of most modern teams.
Let's get to work.
Free 30-minute intro calls. Tell me what's slow, what's broken, or what's next — I'll tell you whether I can help.